VIDEO AD
PRODUCTION FAQS.

VideoMaven, also written Video Maven, is a managed video-ad production service by Humeo. You send a brief, and we handle research, concepts, scripts, voiceover, editing, music and captions. You review the finished creative before putting it to work. Meet the service behind the ads.

VideoMaven works best for brands already advertising on Meta, especially DTC and e-commerce brands with a working offer and funnel that need fresh creative to test. There’s no minimum ad spend, and smaller advertisers are welcome too.

Fresh creative gives you more options to test. Better ad engagement alone does not ensure conversions; your offer and funnel still need to work.

Yes. Our e-commerce case study shows reference ads, the creative choices they informed and the resulting Aroma Paradise ad. See how sensory storytelling and captions informed a new ad for Aroma Paradise.

We handle creative production. You or your media buyer run the campaigns, test the ads and share what you learn. Campaign management and spend control are not part of the current production service.

Start with a questionnaire about your brand, product, offer, audience and any claims we should avoid. Product photos, demos, founder clips, past ads and raw footage are useful inputs; you don’t need to have every kind of asset. See what goes into the process.

No, customer-provided footage is optional. Relevant product photos, demos and clips help make the creative specific to your brand.

We can request extra material from you, source licensed footage or generate footage where it suits the idea. Relevant product photos and demonstrations help the team understand your product.

Existing UGC, creator clips and past ads can be useful inputs. Share the original footage where available, along with details of the creator permissions and usage restrictions. Creator licensing needs to be addressed before reusing UGC or a creator’s likeness.

We research your brand and the best-performing ads in your space, develop concepts and scripts, and produce the ads. A person checks every ad before you see it. You then review the creative and share feedback. Follow the process from brief to batch.

You review your ads in the dashboard, mark the changes you want and communicate with the team there. We work through your feedback and return the revised creative.

You get first versions within 24 hours of booking your order. Send your feedback, and the final ads are ready to post within 48 hours.

Videos are usually 20–60 seconds. If a shorter or longer format suits the idea, we’ll recommend it. We make versions for the placements you agree with us, including Facebook, Instagram and YouTube.

VideoMaven has three monthly plans, priced in US dollars:

• $500 for 5 ads per month.
• $1,000 for 12 ads per month.
• $3,000 for 50 ads per month.

Every package includes research, concepts, scripts, voiceover, editing, music, captions, human QA and one revision round per batch. Compare plans and see what’s included.

Yes. One revision round is included per batch. You also get one full concept replacement per month if it misses the agreed brief. Review the ads in your dashboard and share your feedback with the team.

One finished video creative. Your batch combines new concepts with hook, script and visual variations. Resizes don’t count as extra ads. See how the monthly allowance works.

The call is 20 minutes on your brand, offer and best-performing ads. We’ll suggest creative directions and the plan that fits. It’s free, with no obligation.

Yes. If you’re an agency or need more than 50 ads a month, talk to the team about your requirements.

You can cancel future renewals by emailing joseph@videomaven.com before your next billing date. Cancelling stops future charges; it does not automatically refund a delivered batch.

If you don’t want to post an ad, or it isn’t postable, you get your money back for it. Email Joseph with the ads you’d like refunded. Read the subscription and refund terms for the published policy.